The pipeline

How a campaign builds itself.

Mention @Cohenta in Slack, Teams, or Claude. Every stage works from your facts. Nothing ships without your approval.

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From a mention to launchnot a diagram — a machine

Step by step

Anatomy of a run.

A checkpoint at every stage. A human gate at the end. Pause the run — it picks up from the same spot.

Research & audience intelligence

Reads your site. Surfaces high-demand keywords, angles, and sources.

Planning

A scheduled, multi-channel plan — every asset with a reason to exist.

Authoring

Copy grounded only in your facts and KPIs — never invented.

Adaptive rendering

Routes each spec to its medium, rendered in a self-correcting loop.

Governance & approval

Brand and source gates, then a pause. Approve resumes that exact run.

Measure & optimize

Live performance feeds back in. Each campaign starts smarter.

Durable by design

Pause it. Resume it. Never lose it.

The run writes its progress as it goes. A review, a weekend, a restart — you lose the wait, never the work.

Under the hood

Your dials. Its guarantees.

How much you approve is a per-run setting. That nothing fails silently is not — the engine enforces it.

trust dialper-run setting

Run it at your level of trust

Three autonomy modes. Switch whenever a campaign or stake shifts.

Auto, semi, or manual

Failure doesn't cascade

No single failure blocks the run. Each asset ships a fallback, logged.

Degrades gracefully, always completes

Runs where you put it

Outbound only. Cohenta's cloud is never in the execution path.

Laptop, server, or cloud — bring your own keys

Hands on

Put a real brief through it.

Install the Runner. Mention @Cohenta with material you know well. Grade what comes back against your own bar.

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